The retailer benefits of branded gift card programs from Gift Card Innovations are tremendous!

• We increase gift card sales - 50% of gift card purchasers are more likely to buy a gift card that comes wrapped

• The average shopper will buy 6 gift cards yearly and will want a "gifting" format for each.

• Improve customer acquisition and retention with brand reinforcement

• We differentiate retailers from their card mall competition

• We increase brand exposure with packaging that is pocket advertising

• Use with refunds. Positive way to keep sales in-store
  

• Opportunity to register buyer and recipient for long term marketing benefits